Hi there! I am a Brand and Creative Director based in the San Francisco Bay Area, passionate about building great design teams and growing successful brands. Let's chat.

Work Confidently Campaign
15% YoY growth performance marketing campaign for SMB members

Rocket Legal+ UX
4x growth from membership page redesign and UX patterns

Shasta Ventures Rebrand
Redefining a Silicon Valley VC for their next stage of growth

Rocket Lawyer Branding
Defining a legal tech brand for sustained growth

Shaklee Packaging Redesign
A package design system that led to a company shift

StrongLoop (IBM) Identity
Connecting data, devices and developers in an ever-changing tech world

Four Vines Campaign
Giving a personality and brand story to a unique set of Central Coast wines

Krispy Kreme Rebrand
Moving an iconic doughnut brand, beyond doughnuts

Daymond John x Rocket Lawyer
Content campaign for the side hustlers, entrepreneurs and pros like you

IDEO U Brand System
Helping a design leader define their brand systems, digital marketing and guidelines

Packaging Collection
Package Design for various CPG companies

Logo Collection
Brand identity marks for start-ups to conglomerates