Overview
In partnership with Great Monday, a strategy & culture consultant, I led the brand identity, web presence and launch items for StrongLoop (part of IBM), a company backing Node.js to create data-rich mobile experiences by connecting enterprise data to devices. The company also wanted to create a community among Node developers and be the source for support, tools and information.
Solution
The brand identity represents StrongLoop as a fast moving company for developers and IT professionals that is constantly improving, building, growing and moving forward to form a larger, stronger Node community.
Results
The identity helped StrongLoop start their business strong with a bold presence and point of view while speaking to the Node developers. The swag we sent top developers announcing the brand, was widely accepted and helped create buzz.
Work
Brand Identity / Website / Illustrations / Icons / Launch Swag
(Strategy by Great Monday)
