Building brands and design teams to grow business value 
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As a Brand Design & Creative Director who turns insight into impact, I’ve led high-performing, cross-functional teams and created award-winning work for SaaS, CPG, and B2B brands.​​​​​​​ Based in the San Francisco Bay Area, I have led in-house creative at Rocket Lawyer, Constellation Wines, and Industrial Light & Magic, and partnered with agencies like Turner Duckworth, Sterling Brands, and Catchword Branding.​​​​​​​
Expertise and passion in the following areas:

Brand design and strategy
Integrated advertising campaigns
Scalable and efficient brand systems
 Brand management and ops leadership
Helping mission-driven brands and entrepreneurs thrive
Space

Brand Design
Brand Identity / Logos / Packaging / Guidelines / Brand Systems​​​​​​​



Creative Campaigns
Advertising / Video / Social Media / Email / Print / Swag​​​​​​​
Some Nice Words
He is the rare combination of extraordinary creative talent and high-level strategic leadership."
Courtney O'Connell / CDO, Rocket Lawyer

“Not only does he consistently produce clear, clever and creative designs, he is such a lovely person"
Tadhg Coffey / Frontend Developer

“When I think of Shawn three words come to mind: Creative, Talented and Fearless."
Kathy Whaley Sammarco / Marketing Leader
“Highly creative visual concepts, incredibly responsive and accommodating to our requests, and just generally wonderful."
Mark Skoulchi / Catchword

"His professionalism, experience, knowledge, tact and timeliness only begin to scratch the surface. Shawn's real tour de force lies in his tremendous creative talent and design skill."
Romano Palenzona / FreshForward Beverages

“The best designer in the business."
Christine Lilienthal / DFV Wines
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